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The Elkjøp fine shows: GDPR is a business-critical project NewsArticles
24. June 2026

The Elkjøp fine shows: GDPR is a business-critical project

The Norwegian Data Protection Authority’s fine of NOK 20 million imposed on Elkjøp/Elgiganten demonstrates how serious the consequences can…
Niels Chr. Møller
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Marketing Consent & Preference Management – Create real value NewsArticles
1. April 2026

Marketing Consent & Preference Management – Create real value

Marketing Consent & Preference Management (MCPM) has become a key focus area for companies that want to combine compliance…
Niels Chr. Møller
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How to build a modern consent strategy NewsArticles
25. November 2025

How to build a modern consent strategy

Good consent management is not only about complying with legislation. It is about building trust, strengthening the customer journey,…
Niels Chr. Møller
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Why your consent strategy is falling behind – and how to make it effective Articles
12. April 2025

Why your consent strategy is falling behind – and how to make it effective

In many companies, consent is still treated as a legal necessity – something that simply needs to be in…
Niels Chr. Møller
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Flere salg med effektiv leadgenerering
More sales through effective lead generation Articles
12. October 2022

More sales through effective lead generation

Do you work in marketing? Do you receive leads from multiple channels and quickly lose track of them? Then…
Niels Chr. Møller
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Relevante marketingoplevelser i overensstemmelse med privatlivets fred
Relevant marketing experiences that respect privacy Articles
13. July 2022

Relevant marketing experiences that respect privacy

Privacy is on everyone’s agenda today. Consumers are concerned about sharing their personal information and how it is used.…
Niels Chr. Møller
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E-mail spam-bøder stiger markant
DKK 230,000 (EUR 31k) fine for sending 1,000 emails without valid consent Articles
11. January 2022

DKK 230,000 (EUR 31k) fine for sending 1,000 emails without valid consent

Are you ready for the new Danish Marketing Practices Act?On 1 January 2022, the new Danish Marketing Practices Act…
Niels Chr. Møller
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