Illustration: Partially AI-generated
Public organizations gain easier access to modern consent management
We are proud to announce that RubiqCloud has now been admitted to SKI’s Dynamic Purchasing System 02.06 Standard Software.
The admission means that public organizations can now procure RubiqCloud through a simple and efficient purchasing process when they are looking for a modern platform for managing consents, preferences, and customer or citizen profiles.
For RubiqCloud, the admission also marks an important milestone in our growth strategy and strengthens our position as a provider of modern Consent & Preference Management solutions for both private and public organizations.
It is an important step in our ambition to help organizations build better digital relationships based on trust, transparency, and compliance.
What is SKI 02.06?
SKI (the Danish National Procurement Service) has established the Dynamic Purchasing System 02.06 Standard Software to make it easier for public organizations to procure modern software solutions.
The framework enables public authorities and institutions to run competitive procurement processes among approved suppliers, creating a more flexible, transparent, and efficient purchasing process.
Admission requires documentation of both the company’s capabilities and the quality of its solution. Being admitted is therefore an important recognition of RubiqCloud as a provider of standard software for organizations with high requirements for data security, compliance, and digital communication.
Consent has become a strategic discipline
Many public organizations today work with digital communication across websites, self-service solutions, apps, membership systems, CRM platforms, and other line-of-business systems.
At the same time, GDPR and growing expectations of transparency place greater demands on how consents are collected, documented, and managed.
For many organizations, the challenge is that consents are spread across multiple systems and touchpoints. This makes it difficult to create a unified overview, ensure proper documentation, and provide citizens, members, or customers with the transparency they expect.
The result is often increased administrative complexity, greater compliance risk, and limited opportunities to create relevant and trust-based communication.
RubiqCloud centralizes consents and preferences
RubiqCloud is developed as a central Consent & Preference Management Platform that brings together consents, preferences, and profiles across an organization’s systems and channels.
The platform makes it possible to:
- Centralize all consents in one place
- Document how and when consents were given
- Manage preferences across channels
- Ensure consistent consent handling throughout the organization
- Give citizens, members, and customers greater insight into and control over their own data
- Support compliance with GDPR and the Danish Marketing Practices Act
RubiqCloud acts as a central layer between the organization’s existing systems and ensures that consents and preferences are always up to date and available wherever they are needed.
Relevance for the public sector
Public organizations are increasingly working with digital dialogue, member communication, newsletters, events, campaigns, and self-service solutions.
In this context, consent is not merely a legal requirement – it is a prerequisite for building trusted relationships and delivering relevant communication.
A central consent management solution can, among other things, contribute to:
- Better documentation and data management
- Less administrative work
- Higher data quality
- Greater transparency for citizens and members
- More efficient digital communication
- Lower compliance risk
At the same time, a unified consent structure creates a stronger foundation for future digitalization projects and data-driven initiatives.
A market in development
Consent management is increasingly becoming a technology category in its own right. While traditional cookie solutions primarily focus on web tracking, many organizations are now looking for solutions that can manage communication consents and preferences across all touchpoints and systems.
This development is driven both by regulatory requirements and by a growing focus on citizens’ and customers’ rights to transparency and control over their own data.
Modern Consent & Preference Management platforms therefore play a central role in connecting compliance, customer data, and digital communication.
We look forward to the dialogue
Admission to SKI 02.06 makes it easier for public organizations to access a modern and future-proof solution for managing consents and preferences.
We look forward to engaging with municipalities, regions, government institutions, membership organizations, and other public-sector organizations that want to strengthen the foundation of their digital communication through better consent management.
Feel free to contact us for an informal conversation or a demonstration of RubiqCloud.